Dental practice marketing in 2021 is a lot different from dental marketing of, say, ten years ago. Back then, it was probably sufficient to have a solid dental website and add to it with blogs from time to time. Nowadays, the landscape has changed; competition is...
You probably don’t need me to tell you that dentistry is a highly competitive industry – one in which you have to work that extra bit harder to gain trust. Without a realistic dental marketing strategy, you are, in effect, running your dental practice in the...
As of 2021, there are approximately 140 people to every dentist here in Australia, yet phones aren’t ringing off the hook for many dental practices. It’s clear that many dental practices need help with new patient growth and one way to do this is by using various...
Are you struggling to find new dental marketing ideas to grow your dental practice? If so, you’re not alone. Australia has over 15,000 registered dental clinics, with many concentrated around the eastern states of NSW, Victoria and QLD, where 75% of the population...
If you’re new to running an online business or want your existing website to rank better in Google or Bing then you need to understand how to do keyword research for SEO. While this isn’t the only ranking factor, keyword research plays a vital part in the search...
I’m sure you’ve entered a query into a search engine at some point only for it to return pages of content relative to your question. But have you ever thought about how it got there and more importantly, what makes the number one result different from those on say...