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Case Study – Dentistry on Solent

marketing strategies for doctors

Case Study – Dentistry on Solent

DOS case study

Overview

Dentistry on Solent was established in March 2017 by Dr Sejal Rai. Located in a quiet commercial area, her dental practice lacks foot traffic and publicity to attract new patients. And since hers is a new practice, funds were also limited. In fact, instead of hiring more people, she and her nurse were the receptionists themselves.

She knew that her expertise in dental medicine is not enough for her to gain higher patient volume and that effective marketing is essential for a new practice to generate exposure. Unfortunately, her previous partnerships with a
newspaper company and a renowned marketing agency exhausted most of her resources without even helping her improve the practice. What was left to deal with was the disappointment and stress of putting her trust in the wrong people and agencies. This is only until one day when a patient of hers introduced Mediboost, and the positive feedback this healthcare marketing agency has been receiving.

Solution

To start their marketing strategy, Mediboost first performed an audit on the website to determine which areas needed improvement to increase conversions. Thorough research was performed on the most relevant target keywords for the practice.

A new website was built with optimised content, tailored to their practice branding. An SEO campaign was implemented which included the building of new directory listings, publishing of relevant and informative articles regularly, optimisation of website pages, etc.

Call tracking system was also installed to measure the new patient calls generated from the website.

Results

• 30% increase in revenue within 3 months
• 30-35 new patients generated each month on average within 3 months
• 100+ keywords on Page 1 of Google including ‘Dentist Bella Vista’

Dr Sejal has been with Mediboost for over 2 years now. And since starting, she has now hired an associate, dedicated receptionists, and additional nurses. She can now also take more days off work when needed to spend time with family. She is also deepening her trust and connection with Mediboost as they discuss other expansion strategies.

Trusted by leading dental practices

Step on board with the 100+ happy dental practices across Australia who have already partnered with Mediboost.


It has been very delightful working with Mediboost for over a year now. Initially I thought the campaign was a little expensive, but the results we have achieved are far greater than the investment fee. I’m glad that I have left my previous agency to go with Mediboost

Dr Kenneth Wong
Principal dentist & Owner,Dental 266

Since partnering with Mediboost, results started appearing within the expected time frame for our 3 practices. Now our group is looking at investing into other patient growth strategies that Mediboost offers to further grow the practices. I would highly recommend giving these dental marketing experts a try!

Dr Paul Ansell
Dentist & Owner, CP Dental


Mediboost has helped us achieve significant growth in website traffic and new patient numbers. A highly dependable team that strives to take their client’s business to the next level. They have great communication and share creative ideas. Glad to be working with them

Alvin Low
Director, No Gaps Dental


We have worked with a fair few agencies in the past however none were able to achieve the results that Mediboost have gotten for us. Both SEO and Google ads campaign have been very successful. We wish we had met these guys earlier. If you are considering trying another company apart from Mediboost, don’t waste your time. Give these guys a go first

Dr Jack Yang
Principal Dentist & Owner, Infinity Dental Care

With Mediboost, there’s a lot of communication and follow ups that we didn’t get with the big corporate companies.. in a month we saw 30-35 new patients and increase in revenue of about 30%… it’s taken a big part of stress away from me. They’ve done really well for me, I wouldn’t mind giving them more business.

Dr Sejal Rai
Principal Dentist & Owner, Dentistry on Solent


I did see a spike in view counts to our website which is 10x what we used to get. It terms of new patients, it’s almost tripled. We’re number 1 with certain keywords against million dollar companies. Because SEO was so effective, I decided to do SEO for my other clinic aswell. I think we can replicate the same growth. Because of the results, we’re looking at other expansion strategies .. it opens up to all these options because of the additional revenue that has been brought over from SEO. It’s always good to have someone you can trust especially in the marketing area

David Chen
Director, Randwick Smiles

Watch video testimonials >

Trusted by leading dental practices

Step on board with the 100+ happy dental practices across Australia who have already partnered with Mediboost.

It has been very delightful working with Mediboost for over a year now. Initially I thought the campaign was a little expensive, but the results we have achieved are far greater than the investment fee. I’m glad that I have left my previous agency to go with Mediboost

Dr Kenneth Wong
Principal dentist & Owner, Dental 266

Since partnering with Mediboost, results started appearing within the expected time frame for our 3 practices. Now our group is looking at investing into other patient growth strategies that Mediboost offers to further grow the practices. I would highly recommend giving these dental marketing experts a try!

Dr Paul Ansell
Dentist & Owner, CP Dental

Mediboost has helped us achieve significant growth in website traffic and new patient numbers. A highly dependable team that strives to take their client’s business to the next level. They have great communication and share creative ideas. Glad to be working with them

Alvin Low
Director, No Gaps Dental

We have worked with a fair few agencies in the past however none were able to achieve the results that Mediboost have gotten for us. Both SEO and Google ads campaign have been very successful. We wish we had met these guys earlier. If you are considering trying another company apart from Mediboost, don’t waste your time. Give these guys a go first

Dr Jack Yang
Principal Dentist & Owner, Infinity Dental Care

With Mediboost, there’s a lot of communication and follow ups that we didn’t get with the big corporate companies.. in a month we saw 30-35 new patients and increase in revenue of about 30%… it’s taken a big part of stress away from me. They’ve done really well for me, I wouldn’t mind giving them more business.

Dr Sejal Rai
Principal Dentist & Owner, Dentistry on Solent

I did see a spike in view counts to our website which is 10x what we used to get. It terms of new patients, it’s almost tripled. We’re number 1 with certain keywords against million dollar companies. Because SEO was so effective, I decided to do SEO for my other clinic aswell. I think we can replicate the same growth. Because of the results, we’re looking at other expansion strategies .. it opens up to all these options because of the additional revenue that has been brought over from SEO. It’s always good to have someone you can trust especially in the marketing area

David Chen
Director, Randwick Smiles

We engaged Mediboost because we were unhappy with the previous agency. The campaign was ineffective, we didn’t get results and wasted a lot of time. With Mediboost, they improved my website design and SEO. It’s been about 1.5 years now and we’re getting on average around 30 new patients per month. I’m now working with them on other channels to further grow the practice. Since they are able to achieve great results for me, I’m confident in them and have been recommending them to my colleagues in the dental industry. Thank you Mediboost for your help, it has made a difference.

Dr. Thi Nguyen
General and Cosmetic Dentist, Lotus Smile Dental

Watch video testimonials >

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